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Cosa scriveresti su un billboard nel centro della tua città?

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What would happen if...

For this Gold Friday we thought of the fifth chapter in the book of CIAOMONDO that we wrote: SHARING. We live in concrete cities, where there is little nature, where when we walk we are enveloped by billboards with redundant advertisements. Billboards above our eyes prolong their communication from social screens to the city, we are invaded by bags, shoes and everything unnecessary.What would happen if for one morning, walking down...

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Gold Friday 2022 - What would you write on a billboard in the center of your city?

Per questo Gold Friday abbiamo pensato al quinto punto del libro di CIAOMONDO che abbiamo scritto: CONDIVISIONE. Viviamo in città di cemento, dove la natura è poca, dove quando camminiamo siamo avvolti da billboard con pubblicità ridondanti. Cartelloni sopra i nostri occhi che prolungano le loro comunicazioni dagli schermi dei social alle città, siamo invasi da borse, scarpe e da tutto quello che non è necessario....

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Since its launch, Licia Florio has been developing technical, mindful equipment and objects designed to help people unlock their full potential.

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